Students of Russian universities will teach how to promote innovations in the fuel and energy sector

On October 5, 2019, as part of the Youth Day #Together Brighter of the International Forum "Russian Energy Week", competitions will be held for the first time. MediaTek Special League of the International Engineering CASE-IN Championship included in the Presidential Platform "Russia is a land of opportunity". During the competition, student teams will show how to draw public attention to the technological renewal of the electric power industry.

The MediaTek Special League is a new direction of the CASE-IN International Engineering Championship. The organizers of the project are the Reliable Shift Foundation and the National Research Tomsk Polytechnic University together with the organizing committee of the All-Russian Media Competition, the press services of fuel and energy companies and the regional administrations of MediaTek. The project became the winner of the All-Russian competition of youth projects of the Federal Agency for Youth Affairs among educational organizations of higher Education in 2019.

Student teams from TPU, Lomonosov Moscow State University, Nizhnevartovsk State University, Moscow Institute of Physics and Technology, Kutafin Moscow State Law University and the National Research Technological University MISIS will take part in the competition.

The participants will have to find a solution relevant to the entire fuel and energy sector of the country: how, using non-standard promotion methods and a creative approach, to attract the attention of residents of the regions to the construction and reconstruction of power facilities using the example of the construction of a 110 kV Sputnik digital substation in the Voronezh Region. The case for the participants was developed based on the materials and with the participation of specialists from PJSC ROSSETI.

Students will develop a communication strategy that includes media and social media coverage of the substation's construction, as well as actions for the general public.

The team's solutions will be evaluated by experts − heads of the press services of leading energy companies, representatives of industry media and universities, including: PJSC ROSSETI, JSC SO UES, PJSC Rushydro, JSC St. Petersburg International Mercantile Exchange, TPU, Anews platform, Electric Power magazine. Transmission and Distribution", the newspaper "Energy and Industry of Russia" and others.

Alexander Novak, Minister of Energy of the Russian Federation, and Mikhail Kotyukov, Minister of Science and Higher Education, will present the Champions Cup to the winners of the MediaTek Special League during a meeting with participants of the Dialogue on Equal Terms Youth Day.

The winners of the competition will receive awards at the final session of the Youth Day #Together Brighter.